Jonathan Richards
The ‘Build Green’ campaign for Lego aims to rebrand the toy giant into an environmental leader. The primary branding element created for this project was a physical logo created from Lego bricks, which is used within promotional materials advertisements. It was interesting creating a logo in a physical space as opposed to a digital design.
The ‘Build Green’ campaign for Lego aims to rebrand the toy giant into an environmental leader. The primary branding element created for this project was a physical logo created from Lego bricks, which is used within promotional materials advertisements. It was interesting creating a logo in a physical space as opposed to a digital design.
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Instagram: @Mistergriin
